Trust Your Increments

About the Author

Laura Casselman is a renowned business leader and CEO, known for her tenacity and expertise in navigating the often challenging landscape of corporate America. With a background rich in real-life experiences, Laura has successfully climbed the corporate ladder in a male-dominated industry, making her a role model for many women aspiring to achieve similar success. Her book, "Trust Your Increments: How Small, Consistent Steps Can Lead to Massive Success," encapsulates her journey and the lessons she learned along the way.

Main Idea

The central theme of "Trust Your Increments" is the transformative power of small, consistent actions. Laura Casselman posits that success is not achieved overnight but through a series of incremental steps that, over time, lead to significant accomplishments. She advocates for maintaining confidence, knowing one's worth, and staying true to personal values while navigating the corporate world. The book serves as a practical guide for women aiming to reach the top without compromising their integrity or well-being.

Table of Contents

1. Introduction
2. I Like Myself
3. No, I’m Not Your Equal!
4. Image and Accountability
5. Be Responsible for Your Own Dang Happiness
6. Giving an F
7. Know Your Strengths
8. Collaboration
9. Staying Positive During the Sh** Storm
10. Know Your Value
11. The Power of No
12. Top 15 Tips for Successfully Running Your Business
13. Conclusion

Introduction

Success in the corporate world, particularly for women, is a challenging journey filled with numerous obstacles. However, with the right mindset and tools, these challenges can be navigated effectively. Laura Casselman’s book is a treasure trove of actionable steps and real-life anecdotes that empower women to achieve their career goals through consistent, incremental progress.

I Like Myself

Confidence is a cornerstone of success. Laura Casselman emphasizes the importance of self-belief, even when faced with doubts or criticism from others. She writes,

"When you’re confident, some people are going to bristle at your sheer audacity in refusing to second-guess yourself. But there will also be some people who will encourage you to be, well, you." – Laura Casselman

Embracing one's strengths and focusing on self-improvement rather than comparing oneself to others is key. The only competition should be with the "you" of yesterday. This mindset shift is fundamental for personal and professional growth. Confidence, according to Casselman, is not about being infallible but about learning to handle life's challenges with grace and resilience.

• Focus on your unique strengths and double down on them.
• Surround yourself with supportive people who encourage your growth.
• Avoid comparing yourself to others; instead, compete with your past self.

No, I’m Not Your Equal!

Gender equality remains a significant issue in many industries. Laura Casselman highlights the importance of recognizing one's worth and advocating for equal treatment. She asserts,

"Regardless of factors like gender, race, and sexual orientation, everyone deserves to have a fulfilling life and must be paid the same for doing the same job." – Laura Casselman

Women must stop giving discounts on their worth and confidently demand the recognition and remuneration they deserve. This chapter delves into the systemic issues of gender inequality and provides strategies for women to assert their value in the workplace. By knowing their worth and refusing to settle for less, women can pave the way for a more equitable future.